15 Business lessons from auto rickshaw drivers

Originally published by Vignesh Subramani on Durofy.

Starting a business from an idea and running it efficiently, often does not depend on lessons learned from books or other pedagogies. It is more about real-life challenges and how well you tackle them.

Steve Jobs, Mark Zuckerburg, or even our home-grown example of the Bansals, did not rise to fame with their business ventures overnight. It took a lot of grit and careful planning and strategizing and re-strategizing with every failure, to reach the stage where they have reached now.

In the current fast-paced world with its depleting natural resources and green…